JBT CASE STUDY · ECOMMERCE · X-CART DEVELOPMENT
A collector’s catalog, built to scale.
A highly customized shopping experience supporting thousands of new and vintage Annalee dolls.
The platform
Turning an extraordinary inventory into a practical online store.
Sue Coffee serves Annalee collectors through an online catalog containing thousands of new, retired, and vintage dolls.
JBT developed a highly customized X-Cart shopping platform around the retailer’s specialized product structure, collector-focused categories, seasonal merchandising, and ongoing operational needs.
Visit Sue Coffee ↗Desktop commerce
Thousands of products. One organized shopping destination.
Responsive access
The complete store, available beyond the desktop.
The mobile experience keeps essential shopping tools visible while adapting a deep desktop catalog to a smaller screen.
The result